Blog Pages

Tuesday, November 23, 2010

QR Code is Catching on...even in the furniture industry

I recently read an article from one of our furniture industry magazines about how furniture stores are beginning to appreciate the benefits of using QR Code, or a 'quick response' bar code.

For those of you who don't know what QR Code is, it is a two-dimensional bar code that is readable from QR scanners, cameras and your smart phone. It was actually developed by a Toyota subsidiary in the mid 1990's and has been catching on with a flurry over the last couple of years.

Scanlife, the maker of a popular QR code scanning software for your smart phone, has reported recently that they had more scans made in one month, than all of 2009 combined. Companies are taking advantage of the spike in popularity, encouraging consumers to scan the QR code next to products they see in stores to take the user to the company website or to send themselves an email about the product for later. West Bros used the QR code recently as a convenient tool to help customers book appointments at our showroom. The possibilities are endless.

I came across an image of a Calvin Klein billboard in New York City. As you can see from the photo, people are using their smart phones to find out more.




If you would like to try it out, download the app onto your smart phone by visiting www.scanlife.com.
Scan the photo above, or try the bar code below...


We are looking for new ways to utilize this technology, so if you have any ideas let us know.

1 comment:

  1. I'm the community manager for Microsoft Tag http://tag.microsoft.com and I wanted to see if you've checked us out before. Shoot me an email if you want to chat about it

    ReplyDelete